Which publisher first launched the 'Touch and Hear' interactive classics series that incorporated audio narration triggered by touching specific passages in physical books?

In the competitive world of publishing, innovation sometimes means taking big risks. In 2011, one major publisher made a revolutionary decision that changed how we interact with classic literature, bringing centuries-old works into the digital age through an innovative product launch. This decision was initially met with skepticism from literary purists but ultimately expanded readership and accessibility. Test your knowledge of this publishing industry milestone!

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Penguin Random House with their 'Sensory Classics' line
Oxford University Press with their 'Heritage Touch' collection
Barnes & Noble Press with their 'Bridging Pages' technology
Simon & Schuster with their 'Literary Dimensions' series