Which celebrity's 2018 makeup line broke Shopify's sales records by selling $1 million worth of products in under 2 minutes, demonstrating the extreme power of influencer marketing?

Celebrity endorsements have been a cornerstone of retail marketing strategy for decades. When famous people attach their name to products, consumer psychology and purchasing behaviors often shift dramatically. This poll explores a fascinating case study of how one celebrity's endorsement created an unprecedented retail phenomenon that marketers still study today.

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