Which groundbreaking retail analytics approach did Disney implement for its Star Wars merchandise that revolutionized how studios track product performance across physical and digital channels?

The film and television industry has increasingly embraced advanced retail analytics to maximize revenue from merchandising. Major studios now employ sophisticated data systems to track consumer behavior and optimize product releases tied to their intellectual properties. This poll tests your knowledge of how Hollywood leverages retail analytics to transform the way movie and TV merchandise is developed, marketed, and sold across global markets.

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