Which global retailer received the 2019 UNESCO Award for Preservation of Cultural Traditions for their direct-to-consumer marketplace connecting over 50,000 traditional artisans to global markets?

Preserving cultural traditions through retail can be a powerful way to sustain heritage. Many retailers around the world incorporate traditional crafts and practices into their business models, helping keep ancient skills alive while creating economic opportunities for artisans. This trivia question explores a significant recognition in the field of culture-conscious retail.

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Novica (in partnership with National Geographic)
Etsy's Traditional Crafts Initiative
Amazon Handmade Cultural Heritage Program
IKEA's Artisan Collective