Which sports retail innovation lab first introduced the 'virtual try-on' technology that allows customers to see how they look in athletic apparel without physically changing clothes?

The sporting goods retail landscape is constantly evolving with technological advancements and changing consumer preferences. Major sports retailers invest millions in innovation labs to stay ahead of the competition and deliver cutting-edge shopping experiences. Test your knowledge about a groundbreaking sports retail innovation that revolutionized the customer experience in recent years.

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Nike's House of Innovation
Adidas' Future Lab
Under Armour's Innovation Center
Puma's Fit Intelligence Lab