Which luxury brand faced significant cultural backlash after attempting to trademark the term 'Kimono' for an underwear line in 2019, eventually forcing them to rename the product?

Traditional garments have increasingly become part of global fashion retail strategies. When cultural heritage items transition to mainstream retail, they often undergo significant transformations in production, marketing, and consumer perception. This poll tests your knowledge about one of the most significant brand collaborations that brought traditional Japanese clothing to international luxury retail.

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SKIMS by Kim Kardashian
Fenty by Rihanna
Ivy Park by Beyoncé
Savage X Fenty by Rihanna