Which retailer first introduced the revolutionary self-service shopping concept in 1916, allowing customers to select their own items from shelves rather than requesting them from clerks?

Before modern supermarkets dominated retail, grocery shopping looked very different. Store clerks would gather items for customers from behind counters, making shopping a time-consuming process. A revolutionary shift in the customer journey transformed retail forever. Test your knowledge about this pivotal moment in retail history that fundamentally changed how we shop and shaped the modern customer experience we take for granted today.

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Piggly Wiggly
A&P (The Great Atlantic & Pacific Tea Company)
Safeway
Kroger