Which music retail giant famously rebranded itself in 2018 by bringing back its iconic logo and shifting focus from digital downloads back to physical media, particularly vinyl records?

The music industry has seen countless brands evolve their identity over time to stay relevant in a changing market. Some transformations have been so significant that they've become case studies in marketing. This poll tests your knowledge about one of the most dramatic brand identity shifts in music retail history that changed how consumers interact with music products.

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