What innovative psychological pricing strategy did Uber initially use to increase customer lifetime value during its early growth phase?

Ride-hailing services have dramatically transformed urban mobility patterns and consumer behavior. This poll explores how Uber, one of the pioneers in this space, leveraged consumer psychology and retail strategies to achieve remarkable customer lifetime value. Test your knowledge about this transportation disruptor's journey to becoming a household name.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Dynamic surge pricing that increased rates during peak demand
Offering first-time riders substantial free credits to overcome initial resistance and build habit formation
Subscription-based unlimited ride packages with monthly payments
Distance-based tiered pricing with discounts for longer journeys