Which pharmaceutical company pioneered direct-to-consumer advertising with its famous 1997 TV commercial featuring people running through fields, which led to FDA regulatory changes?

Throughout history, pharmaceutical and medical device companies have created iconic advertisements that changed how we think about healthcare. Some campaigns have been so effective that they transformed products into household names, influenced medical practices, or even changed how patients approach their own care. Test your knowledge of these landmark medical marketing campaigns!

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• Pfizer with Viagra
• Schering-Plough with Claritin
• GlaxoSmithKline with Paxil
• Johnson & Johnson with Tylenol

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