Which significant change did Penguin Books make to their iconic logo during their major brand redesign in 2003?

Penguin Books revolutionized publishing by making quality literature accessible through affordable paperbacks. Their distinctive logo has become one of the most recognizable brand symbols in literature. But how well do you know the evolution of this iconic publisher's visual identity? Test your knowledge of literary brand history with this question about Penguin's famous logo design transformation.

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They tilted the penguin to make it appear to be in motion rather than standing still
They changed the penguin from black and white to orange and white
They removed the oval background completely, leaving just the penguin
They added a book under the penguin's flipper for the first time