Which gaming company first launched a fully interactive virtual retail store where players could try on digital versions of physical products before purchasing the real items for delivery to their homes?

The gaming industry has been pioneering innovative ways to blend virtual experiences with retail strategies. Major gaming companies are creating unique virtual shopping experiences within their platforms, allowing players to purchase both digital items and physical merchandise through immersive environments. How well do you know the cutting-edge developments in virtual retail within gaming ecosystems?

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Epic Games (Fortnite)
Roblox Corporation
Nintendo
Electronic Arts