Which marketing campaign by NASA in 2019 allowed members of the public to 'send their names to Mars' on a microchip aboard the Perseverance rover, generating over 10 million participants?

The astronomy industry faces unique challenges in customer engagement and education. Observatories, planetariums, and space agencies must transform complex scientific concepts into accessible experiences that captivate public interest. This poll explores how major astronomy organizations have used innovative marketing campaigns to bring the wonders of the universe to the general public. Test your knowledge of these cosmic outreach efforts!

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• Mars Ticket Initiative
• Send Your Name to Mars
• Mars Citizen Science Program
• Red Planet Passport

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