Which architectural product company launched the revolutionary "Less is More" advertising campaign in 2008, directly referencing Mies van der Rohe while promoting sustainable building materials?

Test your knowledge about landmark advertising campaigns that transformed architectural firms and products! The most successful architectural businesses don't just create great designs—they master brand positioning and memorable marketing. This question explores a groundbreaking campaign that changed how architectural products were marketed to professionals and consumers alike.

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EcoStructure Systems
Armstrong World Industries
Knoll International
Interface FLOR