Which presidential campaign was the first to implement an integrated online/physical 'pop-up store' retail strategy that generated over $40 million in merchandise sales?

In modern politics, retail experiences have become a crucial part of campaign strategy. Campaign merchandise stores not only generate funding but also create brand recognition and community engagement. This trivia question explores a landmark innovation in political retail strategy that changed how campaigns approach merchandise and voter engagement. Test your knowledge of where politics meets retail innovation!

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Barack Obama's 2008 campaign with its 'Obama Store' concept
Donald Trump's 2016 campaign with its 'Trump Store' merchandise line
Hillary Clinton's 2016 'Made for History' designer collaboration stores
Bernie Sanders' 2020 campaign with its 'Feel the Bern' retail outlets