Which innovative omnichannel strategy did Nike first implement in 2010 that revolutionized sports retail by connecting in-store and online experiences?

The sports retail landscape has transformed dramatically in the digital age. Major athletic brands have developed sophisticated omnichannel strategies to meet consumers wherever they shop. This poll tests your knowledge about how a leading sports brand revolutionized its retail approach during a pivotal moment in e-commerce history.

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• Nike+ FuelBand integration with in-store purchases
• Nike ID customization stations in flagship stores with online ordering
• Nike Run Club app with exclusive in-store merchandise unlocks
• Nike SNKRS app with location-based product drops

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