Which ancient civilization first implemented a formal customer segmentation system in their marketplaces, categorizing buyers based on social status, wealth, and purchase history?

Long before modern data analytics, ancient civilizations developed sophisticated methods for understanding their markets and customers. From Mesopotamian merchants tracking clay tablet inventories to Roman market segmentation strategies, early retail innovations laid the foundation for today's business practices. Test your knowledge about how ancient civilizations pioneered retail analytics and customer segmentation techniques that would seem surprisingly familiar to modern product managers.

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