Which athlete-brand partnership launched in 1984 created the revolutionary 'Air Jordan' line that transformed sports marketing and generated over $5 billion annually by 2020?

In the world of sports marketing, certain endorsement deals have revolutionized the entire industry, setting new standards for athlete partnerships and brand collaborations. This trivia question focuses on one of the most influential sports marketing deals in history that forever changed how athletic brands approach endorsements. Test your knowledge of this groundbreaking partnership that transcended sports and created a global marketing phenomenon!

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Michael Jordan and Nike
LeBron James and Adidas
Kobe Bryant and Under Armour
Magic Johnson and Converse