Which innovative retail partnership did Taylor Swift exclusively launch her album 'Reputation' with in 2017, breaking sales records with a controversial marketing strategy?

The music industry has seen dramatic shifts in how products are sold over the decades. From vinyl to digital downloads to streaming, retail strategies have continuously evolved. Major music retailers have had to adapt or face extinction in this rapidly changing landscape. This question explores a pivotal moment in music retail history that changed how consumers access their favorite artists.

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Target, with a deluxe physical version containing additional content
Walmart, with a discounted digital download code in stores
UPS, with delivery trucks featuring her image nationwide
Target and UPS together, withholding the album from streaming services for 3 weeks to drive physical sales