Which military museum pioneered the 'living history' retail concept where customers could try on historical replica uniforms and handle deactivated weapons before purchase?

Throughout history, military museums have faced unique challenges in marketing historical artifacts and weaponry to the public. One particular institution revolutionized the military museum retail experience in the 1980s, creating a model that has been widely adopted around the world. Test your knowledge of how military history meets retail innovation in this challenging trivia question!

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The Imperial War Museum Shop (London)
The Smithsonian National Museum of American History Shop (Washington D.C.)
The West Point Museum Shop (New York)
The National World War II Museum Store (New Orleans)