Which product did Guinness World Records successfully launch into the retail market that was directly inspired by its core business of documenting superlatives?

The world of retail and world records have crossed paths in fascinating ways throughout history. Major brands often pursue record-breaking achievements to generate publicity and create memorable marketing moments. This trivia question explores how one famous record-keeping organization created its own successful brand extension that revolutionized a retail category. Test your knowledge about this unique intersection of world records and product innovation!

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The Guinness Book of World Records (now Guinness World Records book)
Guinness World Records Theme Parks
Guinness Record Breaker Board Games
Guinness Official Measurement Tools