Which celebrity pioneered the modern celebrity retail brand by creating the first billion-dollar celebrity fragrance empire in 2002?

Before celebrities became common faces for major brands, one particular star made history with a groundbreaking retail innovation that changed how famous people monetize their personal brand. This deal not only made them incredibly wealthy but established a new business model that countless celebrities have followed since. Test your knowledge of this pivotal moment in retail and celebrity business history!

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• Jennifer Lopez with 'Glow by J.Lo'
• Paris Hilton with 'Paris Hilton for Women'
• Britney Spears with 'Curious'
• Sean Combs with 'Unforgivable'

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