Which famous coffee company named itself after a character from Greek mythology as part of its brand storytelling strategy?

Throughout history, mythological symbols and characters have been powerful tools in brand storytelling and product marketing. Companies frequently tap into ancient myths to create resonant brand identities and memorable campaigns. This trivia question explores how a famous brand used mythology to revolutionize its brand storytelling and create one of the most recognizable corporate identities in the world.

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Starbucks, named after a character in Moby Dick (not Greek mythology, despite popular belief)
Medusa Coffee, named after the Gorgon with snakes for hair who could turn people to stone
Hermes Brew, named after the messenger god with winged sandals
Apollo Beans, named after the god of light, music and prophecy