Which ancient civilization first implemented a formal 'brand protection' system where artisans stamped their products with distinctive marks that served as quality guarantees and were legally protected by imperial decree?

Before modern marketing departments and digital storefronts, ancient civilizations developed sophisticated brand strategies to distinguish their goods in bustling marketplaces from Rome to Chang'an. Merchants used distinctive symbols, quality guarantees, and regional appellations that mirror today's branding practices. Test your knowledge about these ancient forerunners of modern brand strategy!

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