Which video game company pioneered the use of in-game live events for new season launches, with their first major one being a black hole that took the game offline for days?

The gaming industry has transformed how products are launched, creating cultural events that transcend traditional marketing. Major game releases now feature elaborate countdown events, celebrity partnerships, and virtual experiences that blur the line between product launch and entertainment. Test your knowledge about one of the most innovative product launch strategies in gaming history!

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• Epic Games (Fortnite)
• Activision Blizzard (Call of Duty: Warzone)
• Riot Games (League of Legends)
• Valve Corporation (Counter-Strike)

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