Which celebrity famously disrupted the beauty industry by implementing a 'radical transparency' pricing strategy, openly breaking down the cost components of their products?

Many celebrities have ventured into retail with their own product lines, often employing distinctive pricing strategies to position their brands in the market. These strategies reveal fascinating insights about celebrity brand positioning, target demographics, and long-term business vision. Test your knowledge about how famous personalities have priced their retail empires!

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Jessica Alba (The Honest Company)
Emily Weiss (Glossier)
Rihanna (Fenty Beauty)
Gwyneth Paltrow (Goop)