Which mythological figure was used in a groundbreaking 1990s retail loyalty program that revolutionized the industry by being the first to use tiered status levels named after mythological realms?

Throughout history, mythological figures and folkloric tales have been leveraged in memorable marketing campaigns and brand identities. These powerful cultural symbols resonate deeply with consumers across generations. Test your knowledge about how ancient myths and legends have been transformed into modern retail and marketing successes, creating brand stories that transcend time.

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Hermes (Greek messenger god) for Mercury Rewards
Odin (Norse god) for Valhalla Rewards
Isis (Egyptian goddess) for Pyramid Rewards
Amaterasu (Japanese sun goddess) for Sunrise Loyalty Program