Which ancient civilization first implemented a formal customer loyalty program where frequent shoppers received clay tokens that could be exchanged for discounts on future purchases?

Before modern shopping malls and e-commerce, ancient civilizations developed sophisticated marketplace systems that laid the foundation for today's retail practices. Their customer loyalty tactics, merchandising strategies, and payment methods were remarkably advanced for their time. This trivia poll explores how ancient societies approached commerce and consumer relationships in ways that still influence modern retail principles.

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Ancient Egyptians in the marketplace of Thebes (1550-1070 BCE)
Mesopotamian merchants in Babylon (circa 1800 BCE)
Roman shopkeepers in the markets of Pompeii (100-79 BCE)
Phoenician traders in Mediterranean port cities (900-600 BCE)