Which language learning brand successfully pivoted its storytelling from military intelligence training to consumer education, famously using the tagline 'He speaks [language] like a diplomat'?

Behind every major language resource we use today lies a fascinating brand story. Companies that create dictionaries, translation tools, and language learning apps have shaped how we understand and learn languages for centuries. This trivia question explores how one iconic linguistic brand evolved through clever storytelling and marketing to become a household name worldwide.

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Rosetta Stone
Duolingo
Oxford University Press
Berlitz