Which chocolate brand pioneered the 'Personalized Packaging' campaign allowing customers to create custom wrappers with names and messages through an interactive website?

In the competitive world of chocolate manufacturing, one brand made headlines with a groundbreaking marketing strategy that leveraged digital technology to create a truly personalized product experience. This campaign transformed how consumers interact with packaged foods and set new standards for personalization in the food industry. Test your knowledge about this innovative approach that blended traditional chocolate-making with cutting-edge digital marketing.

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Cadbury with their 'Share Your Name' campaign
Kit Kat with their 'Make It Yours' wrappers
Toblerone with their 'Personal Triangle' labels
Nestlé's 'Create Your Break' custom KitKat packaging