Which innovative product packaging format introduced in the late 1990s featured a blue-colored case design that became synonymous with high-definition films?

The way movies are packaged and presented to consumers has dramatically evolved over decades. From VHS boxes to streaming thumbnails, product packaging in the film industry has been crucial for attracting viewers and communicating a film's essence. This poll tests your knowledge about a significant packaging innovation that changed how movies were marketed and distributed to consumers, creating a major shift in the home entertainment landscape.

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Blu-ray Disc packaging
HD DVD cases
Digital Copy cardboard sleeves
UMD (Universal Media Disc) cases