Which e-commerce giant first implemented 'geo-targeting' in 1998, allowing different products and prices to be shown based on a customer's geographic location?

The geography of retail has transformed dramatically with e-commerce, changing how companies approach global markets. This poll explores a pivotal moment in e-commerce history when a major company implemented a location-based strategy that revolutionized how products are marketed and sold across different geographic regions. Test your knowledge about this landmark retail innovation that changed how companies think about geographical targeting in the digital marketplace.

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