Which social media platform's advertising was credited with helping Broadway shows reach record-breaking audience diversity and youth attendance between 2018-2020?

The performing arts industry has undergone significant transformation through social media marketing strategies. Broadway shows, dance companies, and theaters have embraced digital platforms to reach new audiences and drive ticket sales. This trivia question tests your knowledge about how social media advertising has specifically impacted theater attendance and audience demographics in recent years.

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TikTok, through its #BroadwayTok campaign featuring backstage content and performer challenges
Instagram, through its strategic 'Stage Door' Stories ads targeting 18-34 year olds with exclusive content
Facebook, through its 'Broadway for All' targeted ad program with dynamic ticket pricing
Twitter, through its Broadway-specific Moments feature highlighting critical reviews and opening nights