Which gaming company pioneered the 'Free-to-Play with Battle Pass' monetization model that has since become a standard marketing strategy across the industry?

Test your knowledge about the innovative marketing strategies that have shaped the gaming industry! The gaming market is expected to reach $321 billion by 2026, with marketing playing a crucial role in how games and virtual worlds connect with their audiences. From viral campaigns to unique collaborations, gaming companies have pioneered new approaches to product marketing that have influenced industries far beyond entertainment.

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• Valve Corporation with Dota 2
• Epic Games with Fortnite
• Blizzard Entertainment with Overwatch
• Riot Games with League of Legends

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