Which major sports brand first implemented a 'Digital Product Twin' system in their supply chain that creates a virtual replica of physical shoes to track production and reduce waste?

The sports footwear industry has undergone remarkable technological transformations in recent years. From advanced materials to sustainability initiatives, major brands are constantly pushing boundaries to create superior performance products while addressing environmental concerns. Test your knowledge about a groundbreaking supply chain innovation that changed how athletic shoes reach consumers worldwide.

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Nike with their Connected Inventory System
Adidas with their Speedfactory Digital Mirror
Under Armour with their Lighthouse Tracking Protocol
Puma with their Circular Design Ecosystem