Which company strategically adopted the 'Kilroy Was Here' phenomenon for a major advertising campaign in the 1940s to connect with returning WWII veterans?

During World War II, a mysterious graffiti of a bald-headed man peeking over a wall with the phrase 'Kilroy Was Here' became an unexpected brand phenomenon among American troops. This simple drawing appeared on everything from latrines to landmarks, spreading across theaters of war worldwide. What began as soldier folklore evolved into one of history's most organic military 'brand campaigns,' boosting morale and creating a sense of American presence. Test your knowledge about this iconic military cultural symbol!

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