Which major retail company established a foundation specifically dedicated to preserving traditional craftsmanship and has invested over $50 million in artisan communities across 40+ countries?

In today's globalized retail environment, some major brands have launched initiatives to preserve traditional craftsmanship from various cultures. These programs not only help maintain cultural heritage but also create unique product lines that tell authentic stories. Test your knowledge about how retail giants are working to preserve traditional crafts and cultural techniques around the world.

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• Hermès with its 'Fondation d'entreprise Hermès'
• IKEA through its 'IKEA Social Entrepreneurship' program
• H&M via the 'H&M Conscious Foundation'
• Uniqlo through its 'Folk Project'

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