Which company pioneered the first widely-used shampoo bar that eliminated plastic bottles entirely, saving millions of containers from landfills annually?

The natural products industry has been at the forefront of sustainable packaging innovation, finding creative ways to reduce environmental impact while still protecting their products. Major breakthroughs have occurred in recent years as companies seek alternatives to traditional plastics and excessive packaging. Test your knowledge about one remarkable sustainable packaging innovation that changed how we think about product containers in the natural world industry.

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Lush Cosmetics
The Body Shop
Aveda
Burt's Bees