Which publishing house mascot was inspired by a real penguin at the London Zoo and has appeared on book covers since 1935?

Throughout publishing history, certain mascots have become as recognizable as the brands they represent, helping literary houses establish distinct identities in the competitive book market. These characters often appear on book spines, advertisements, and merchandise, becoming cultural touchstones in their own right. How well do you know the famous mascots that have helped shape our literary landscape? Test your knowledge of these publishing world icons!

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Penguin Books' black and white penguin
Random House's house silhouette
HarperCollins' torch and flame
Faber & Faber's double-F design