Which pop culture product launch was the first to generate over $1 billion in retail sales within 24 hours of release?

In the world of pop culture, certain product launches have become legendary moments that transformed retail strategies forever. These launches created unprecedented consumer frenzies, innovative retail experiences, and changed how brands connect with fans. Test your knowledge about one of the most significant pop culture retail phenomena that reshaped how companies approach product releases and fan engagement.

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• Apple's iPhone 6 (2014)
• Harry Potter and the Deathly Hallows book (2007)
• Star Wars: The Force Awakens merchandise (2015)
• PlayStation 4 console (2013)

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