Which company spent approximately $100 million on a logo redesign in 2008 that was widely criticized for looking too similar to its previous version?

Corporate logos are powerful assets that can significantly impact brand recognition and consumer perception. Some companies invest millions in rebranding efforts, while others maintain iconic logos for decades with minimal changes. This poll tests your knowledge about one of the most expensive and controversial logo redesigns in business history - a simple change with a massive price tag that sparked widespread debate about the value of corporate branding investments.

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Pepsi
Microsoft
BP (British Petroleum)
Gap