Which pharmaceutical CEO pioneered the first FDA-compliant social media campaign for a prescription drug that included patient testimonials and real-time side effect reporting?

The pharmaceutical and healthcare industry has been transformed by digital marketing strategies in recent years. From patient engagement apps to telehealth platforms, companies are finding innovative ways to connect with healthcare consumers. This poll tests your knowledge about a groundbreaking digital marketing campaign that changed how prescription medications are promoted to both healthcare providers and patients.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Alex Gorsky (Johnson & Johnson) with the Invokana Diabetes Community
Emma Walmsley (GlaxoSmithKline) with the Breathe With Me COPD Initiative
Kenneth C. Frazier (Merck) with the Keytruda Cancer Survivors Network
Albert Bourla (Pfizer) with the Heart Health Heroes Campaign