Which celebrity's Dior partnership is considered the most lucrative fragrance endorsement in history, reportedly earning them $55 million for a three-year contract?

In today's competitive retail landscape, celebrities wield enormous influence as brand ambassadors. These partnerships can transform a brand's image overnight and drive significant sales growth. But which celebrity-brand partnerships have been the most lucrative? Test your knowledge about the fascinating world of celebrity endorsements and their impact on retail success.

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