Which retail promotion campaign holds the Guinness World Record for 'Largest Product Launch Livestream' with over 300 million viewers in 2021?

The retail industry has seen some extraordinary world records over the years, from massive shopping complexes to groundbreaking promotional campaigns that captured global attention. Test your knowledge about a historic retail promotion that broke world records and changed how we think about customer experience and brand loyalty. Do you know which retail promotion strategy earned its place in the Guinness Book of World Records?

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