Which beverage company first introduced the contour-shaped bottle in 1915 as a distinctive packaging innovation to help consumers recognize their product by touch alone?

Throughout history, certain packaging innovations have revolutionized entire industries and changed how we consume products. These breakthroughs not only solved practical problems but often became iconic symbols of their brands. This trivia question tests your knowledge about a groundbreaking packaging innovation that transformed beverage consumption worldwide and created a distinctive brand identity that persists to this day.

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Coca-Cola
Pepsi
Dr Pepper
Schweppes