Which ancient civilization pioneered an early form of customer loyalty program where frequent customers received clay tokens that could be exchanged for discounts on future purchases?

While we often think of customer engagement and shopping innovations as modern concepts, ancient civilizations developed sophisticated retail systems that still influence commerce today. From loyalty programs to product displays, many retail concepts have ancient origins. Test your knowledge about how ancient civilizations approached retail customer engagement and shopping innovations that were ahead of their time!

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Ancient Egyptians
Mesopotamians (Babylonians)
Ancient Greeks
Roman Empire