Which scientific instrument company's 2019 social media campaign featuring their electron microscope went viral with over 15 million views by showing everyday objects at nanoscale?

In the competitive world of scientific equipment and research tools, marketing innovation plays a crucial role in connecting breakthrough technologies with researchers. This trivia question explores how one science company revolutionized their customer engagement strategy through social media, transforming technical product demonstrations into content that resonated far beyond traditional scientific audiences.

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Thermo Fisher Scientific with their #NanoWorldWonders campaign
Zeiss with their #MicroscopicUniverse series
Nikon with their #SmallWorldBigImpact challenge
JEOL with their #AtomicAdventures program