Which innovative retail concept did National Geographic launch in 2017, creating immersive geographic experiences in major cities?

National Geographic, founded in 1888, has expanded far beyond its iconic yellow-bordered magazine into various retail ventures. As one of the most recognized geographic brands in the world, National Geographic has developed distinctive product lines, retail spaces, and customer experiences that blend education, exploration, and commerce. Test your knowledge about how this geographic powerhouse has navigated the retail landscape with its unique brand positioning!

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National Geographic Explorer Stores - mall-based retail outlets focused on outdoor gear
National Geographic Encounter - ticketed underwater journey attractions using AR/VR technology
Geographic Exchange - hybrid coffee shop/bookstores featuring National Geographic photographers
Planet Passport - subscription-based geographic experience boxes delivered monthly