Which digital marketing campaign for cultural traditions was named 'Best Heritage Tourism Initiative' by UNESCO in 2019 for increasing traditional craft sales by 300%?

Traditional cultural practices and heritage tourism have become significant economic drivers globally. Cultural institutions and communities are increasingly using sophisticated digital marketing strategies to preserve traditions while creating sustainable revenue streams. How well do you understand the intersection of cultural tradition preservation and modern marketing techniques? This question tests your knowledge about a groundbreaking digital campaign that revolutionized cultural heritage tourism.

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Japan's 'Living Masters' AR experience, which allowed users to virtually apprentice with traditional craftspeople
Peru's 'Hands of Time' campaign featuring real-time interactive weaving demonstrations via livestream
Morocco's 'Artisan Passport' mobile app that created a gamified cultural heritage trail across the country
India's 'Heritage Threads' social media campaign that connected traditional textile artists directly to global markets