Which digital marketing innovation did Nike first introduce in 2016 that revolutionized personalized athletic footwear shopping?

The sports industry has transformed how athletes and fans connect with products through innovative digital marketing strategies. Major sports brands have pioneered unique approaches to build customer loyalty and engagement. Test your knowledge about how leading sports retailers have revolutionized their digital marketing approach in recent years.

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Nike By You (formerly NIKEiD) mobile 3D customization experience
Nike Pro Trainer AI virtual coaching subscription
Nike FitScan in-store body measurement technology
Nike Social League community competition platform